Online uplift to grow
Ecommerce is to remain a key driver of value growth in global alcoholic drinks markets, with wine to the fore. Andrew Catchpole reports.
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Ecommerce is to remain a key driver of value growth in global alcoholic drinks markets, with wine to the fore. Andrew Catchpole reports.
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The total value of the e-commerce sector in headline markets is expected to grow at an unprecedented rate between 2022-2025, according to the IWSR.
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Sales of alcohol online have remained strong despite the fuller opening of the on-trade, signalling how buying BWS online has become a way of life during the pandemic, as Jo Gilbert reports.
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